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Kim Kardashian's mobile app has close to 16 billion minutes of gameplay

Jul 2, 2016, 19:35 IST

Glu Mobile

As many in the US are taking a break this weekend for the July 4 holiday, it's a pretty good bet some are enjoying the vacation playing the mobile app, "Kim Kardashian: Hollywood."

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The free-to-play role-playing game created by Glu Mobile in 2014 became an instant hit. Players attempt to raise their fame from E-List to the coveted A-List at rapid speed - just like the socialite after whom the game is named.

But Wired has figured out just how much we are on the app. According to the tech outlet, the game has been downloaded more than 45 million times in the two years it's been in existence and people have clocked in just shy of 16 billion minutes of gameplay.

That comes out to 30,342 years inside "Kim Kardashian: Hollywood," according to Wired.

Cosmopolitan points out that if you break down the time spent with the 45 million downloads, that's about an average of six hours per person.

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Though all that means is there's still time left in the day to indulge in other parts of the Kardashian empire - like her social media and television show.

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