KFC
On Thursday, the fried-chicken chain announced that it would begin training employees with a virtual reality game.
The game, called "The Hard Way - a KFC Virtual Training Escape Room," is a 25-minute process in which participants need to virtually prepare fried chicken to "escape" and win.
Watching the trailer, this escape seems closer to clawing your way out of a haunted house than strolling out of a fast-food kitchen.
Spooky music plays in the background. Suddenly, the empty room cuts to a spinning statue of Colonel Sanders' head:
Disembodied hands punch a hunk of raw chicken:
Terrifying eyes look down on the player through a Colonel Sanders painting:
KFC
"IF YOU THINK THIS IS A GAME YOU'VE ALREADY LOST," the screen reads.
The virtual reality simulation is intended to supplement the chain's current employee training program. In 2016, KFC launched its "re-Colonelization" effort, which involved a national employee retraining to boost food quality across the chain.
Watch the new employee training program's trailer in its terrifying totality here: