The chain is selling edible nail polish in Hong Kong, ad agency Ogilvy & Mather told BI Australia's Simon Thomsen.
The iconic chicken chain worked with food technologists from McCormick to put the company's spice blend into a nail polish with a glossy veneer. There are two flavors - hot and spicy and original - and ultimately, customers in Hong Kong will decide which flavor/color gets mass produced.
To clarify, the nail polish is more "lickable" than it is "edible."
Ogilvy & Mather creative director John Koay told Thomsen that you apply the nail polish "and then lick - again and again and again."
You can watch a promotional video for the product below.