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JCPenney Shares Are Getting Destroyed

Feb 28, 2013, 20:17 IST

JCPenney's nightmarish free fall continued Thursday. Its stock is down 17 percent in the first few minutes of trading.

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The latest earnings release yesterday set off alarm bells among investors as the company reported a massive net loss and said same-store sales were crumbling.

Here's where the stock opened this morning:

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