J. Crew's website shows everything that's wrong with the brand

In the most recent quarter, same-store sales fell 8% following a decrease of 11% in the third quarter of last year.

The company has been trying to focus on apparel basics to lure customers back to stores following a series of fashion misses.

It has also axed its popular bridal line and recently launched an athleisure line with New Balance.

But some analysts aren't optimistic that the company can recover.

"I don't think they know how to fix J. Crew," Carla Casella, an analyst at JPMorgan Chase & Co, told Bloomberg. "They were just living on the past strength of their brand."

We visited J. Crew's website and found some glaring fashion misses and deep discounts that make a turnaround seem less and less likely.