scorecard
  1. Home
  2. Retail
  3. Apparel
  4. J. Crew is still making one major mistake

J. Crew is still making one major mistake

Mallory Schlossberg   

J. Crew is still making one major mistake
Retail1 min read

J. Crew S/S 2016

J. Crew/ Instagram

How did J. Crew's NYFW show fare?

J. Crew had a generally well-reviewed Spring/Summer 2016 show at New York Fashion Week.

This is great news, considering the classic retailer has been besotted with bad press. Sales have been down for over a year. Customers have responded.

A recent style guide hinted that the brand was getting back to basics

J. Crew is finding its soul again, with designs that made the brand iconic in the first place: gingham, stripes, and heightened classic items.

But for all of these hits, some of these styles still seem a bit wild - and potentially not what customers want. Ultimately, it will be up to them to decide if the rebooted J. Crew is a place they want to shop.

 

READ MORE ARTICLES ON


Advertisement

Advertisement