Apple’s iPhone 6s and 6s Plus to be Rs 34, 000 cheaper this festive season!

For Apple lovers, this festive season is going to be a delight. For the first time ever, Apple has decided to offer heavy discounts and buybacks on its latest iPhone models, and that too within less than a month of their launch in the Indian market.

The US-based smartphone maker is initiating a buyback offer on iPhone 6s and 6sPlus, which means that customers can get a discount of up to Rs 34,000.

This has been done to ensure a boost in company sales, as the company aims to treble its Q3 sales as compared to last year.

Under the scheme, Apple and its distributors will be buying back old models so that all transactions are genuine. To make the transactions smooth, Apple has created a separate website where retailers are required to upload details of old handsets against which new models can be bought.

iPhone 6s and 6s Plus were launched in India on October 16 and range from Rs 62,000-Rs 92,000 depending on the memory and model.

However, as compared to last year, when iPhone 6 and 6Plus hit the market, sales of iPhone 6s and iPhone 6sPlus were down 15-20% as the earlier models were cheaper by Rs 8,500-9,000.

Last month itself, the Apple management had confirmed that higher pricing of iPhone 6s and 6s Plus in India impacted their sales. Still, the company was hopeful and said it wanted to invest in India for long term.

Ingram Micro, which is one of the four Apple's iPhone distributors, has rolled out the buyback scheme in a handful of Apple stores and multi-brand cellphone retail chains in the southern parts of the country, and plans to take it national. The other three distributors are also expected to follow suit soon.

For the purpose of this buyback, the company would also buy back select hi-end handsets of Samsung its arch rival in the smartphone market.

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