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What the next generation of CEOs need to know today

Dec 12, 2021, 19:33 IST
Business Insider
From left, Barbara Humpton, Lindsay McCormick, and Sasan Goodarzi.Courtesy of Barbara Humpton, Lindsay McCormick, and Sasan Goodarzi; Rachel Mendelson/Insider

Welcome back to Insider Weekly! I'm Matt Turner, editor-in-chief of business at Insider.

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What does it take to be a good CEO?

For a time, the answer was relatively straightforward. The Milton Friedman school of thought prioritized profit above all.

But as the years have rolled by, expectations have changed. Theories about how to deliver shareholder value over the long term have evolved. CEOs have woken up to having more stakeholders than just their shareholders, including society, employees, and customers.

Out is cost cutting and offshoring as a default, in is environmental, social and governance metrics, centering a company around common values, and connecting with an increasingly diverse customer base and workforce.

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Insider talked to CEOs from Best Buy, Intuit, 1-800-Flowers, Planned Parenthood, and other companies about how the job has changed and what the next generation of leaders will need to prioritize. Read on for a Q&A with the leadership editor Brandon T. Harden for more.

Also in this week's newsletter:

Let me know what you think of all our stories at mturner@insider.com

Subscribe to Insider for access to all our investigations and features. New to the newsletter? Sign up here. Download our app for news on the go — click here for iOS and here for Android.

The CEOs of the future

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Brandon T. Harden, Insider's leadership editor, takes us behind the scenes of our package on the future of corporate leadership.

What led the leadership team to start this project?

We wanted to produce a project that spoke to the next generation of CEOs by outlining skills they're going to need to master, the next phase of corporate diversity, and some of the key individuals who are shaping corporate opinions.

What has your team been hearing from CEOs this past year?

We heard CEOs be honest about being held accountable for more than profits. This project builds on that sentiment. We wanted to understand the shift in chief-executive responsibilities.

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From our reporting, we've found that the three biggest issues for CEOs are the growing climate crisis, diversity and inclusion, and the future of the workplace. Many CEOs we talked to understand the cultural significance of 2020 and 2021, and many are trying to balance keeping their companies afloat while responding to social demands. They want to do the right thing.

What should readers take away from this?

CEOs are human, too; they have personal trials and triumphs like the rest of us. Even CEOs don't know what to do in certain situations, and often they're learning in real time. We should hold them accountable for their decisions and keep the pressure on them to move the business world forward. But we should also offer them some grace. I hope that readers get that sense when they're reading through this project.

Check out the full package here: The future of corporate leadership: How CEOs will navigate the next decade

Inside Better's week from hell

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Better

Better.com, once heralded as America's favorite startup, went viral last week after CEO Vishal Garg laid off 900 employees over a three-minute Zoom call. Since then, top execs have resigned, the company doubled severance pay, and Garg apologized and then announced a leave of absence. Former employees gave us an inside look at where it all went wrong.

Here's what former employees told us.

Amazon Web Services' outage could delay packages ahead of the holidays

A worker at an Amazon warehouse.Mark Lennihan/AP

A massive Amazon Web Services outage on Tuesday disrupted the company's operations — and affected popular sites like Netflix, Tinder, and Zoom with it. Employees told us the outage will likely lead to delivery delays for Amazon packages, just as the holiday season comes to a head.

More on the "chaos until Christmas" at Amazon.

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Discrimination claims are holding Pimco back from a culture revamp

Mark Boster/Los Angeles Times via Getty Images; Samantha Lee/Insider

The $2.2 trillion bond giant Pimco has endured a laundry list of lawsuits and negative headlines, including claims that the company mistreated women and people of color who work there.

Insider conducted more than 30 interviews trying to pin down why Pimco is so often in the news for the wrong reasons.

Read into Pimco's inner turmoil.

More of this week's top reads:

Compiled with help from Phil Rosen and Jordan Erb.

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