Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.
This billion-dollar startup helps neighbors and local businesses stay connected and help each other during the COVID-19 lockdown
This billion-dollar startup helps neighbors and local businesses stay connected and help each other during the COVID-19 lockdown
Dearbhla GavinMay 19, 2020, 14:20 IST
Nextdoor allows neighbors to help each other through social distancing.Fertnig/Getty Images
During the COVID-19 pandemic, social distancing requirements can make neighbors feel distant despite their living nearby.
The networking service Nextdoor, founded in 2011, offers a place to stay connected with your neighbors, whether to ask for recommendations for a plumber for to offer shopping assistance to an elderly resident.
The platform's cofounder Prakash Janakiraman says that users have skyrocketed during the pandemic, "Usage is up 80% in most neighborhoods."
In times of crises, our network is our first port of call: our family, our friends, our colleagues.
Increasingly, as a society, knocking on our neighbor's door has become a last resort.
In Bowling Alone — written in 1995 but what may prove to be seminal theory in the post COVID-19 world — the political scientist Robert Putnam describes how the chaos of modern life: longer working hours, staring into screens, and driving everywhere has made us residents of, rather than active participants in, our communities.
He talks about the damaging decline of "social capital" — deeply rooted civic relationships, rather than pages full of so-called friends we only interact with online — in modern American life.