- The right bra can make a world of difference in comfort, support, and confidence.
- Our guide features bras that performed well in our tests, emphasize comfort, and have a good range of options across sizes, support levels, and styles.
- ThirdLove is our top pick because of its intelligent fit finder quiz, half sizes, and carefully designed bras that are as sexy as they are comfortable.
- You can also check out our guide to the best women's underwear you can buy, and the best sports bra.
Ladies, we've gotta take care of our ladies. Like us, they deserve the utmost respect and support, like us, they should never settle for second best. To that end, buying a bra that does your breasts proud is just about the best thing that you can do for yourself.
Alright, fine - That's probably something of an overstatement, but the sentiment rings true. Buying bras may not be the most fun experience, but that doesn't make it any less important. Luckily, there are a handful of companies that are looking to make the bra-purchasing process less of a hassle. But more importantly, the results are everything that you've ever wanted for your chest.
Your primary consideration when purchasing a bra should be comfort. After all, unless you're letting the girls run free all the livelong day (which is fine!), you're likely going to be wearing your bra for at least the eight-hour workday. That means that your underwire can't be digging into your rib cage, that your straps can be tangling uncomfortably against your shoulder, and that your clasp can't be scratching your back.
Then, you should also consider what style of bra you'd like. Are you looking to make an impression by pushing the ladies up, or are you looking to be a bit more inconspicuous with a classic t-shirt bra? There's no wrong answer, of course, but there are certainly different bras for different occasions.
Perhaps most importantly, you'll want to keep fit in mind. After all, an ill-fitting bra will be neither comfortable nor stylish (regardless of what you're trying to achieve), but sometimes, figuring out exactly what bra size you are can be a bit difficult. This is especially the case when you're doing your shopping online. Luckily, that's not the case with a number of our favorite bra purveyors, who have gone to great lengths to ensure that you and your bra get along.
Regardless of which of these bras you choose, we're confident that you (and the ladies) will be well satisfied.
Here the best bras you can buy:
- Best bras overall: ThirdLove
- Best bras for $10 to $20: Hanes
- Best for atypical shapes: Natori
- Best strapless bras: Wacoal
- Best bras for D to J: Trusst Lingerie
- Best bralettes and wire-free bras: Lively
- Best lounge bra: True & Co.
Updated on 11/05/19 by Mara Leighton: Added True & Co. as the best lounge bra and a few relevant links.
Subscribe to our newsletter.
Find all the best offers at our Coupons page.
Disclosure: This post is brought to you by the Insider Picks team. We highlight products and services you might find interesting. If you buy them, we get a small share of the revenue from the sale from our commerce partners. We frequently receive products free of charge from manufacturers to test. This does not drive our decision as to whether or not a product is featured or recommended. We operate independently from our advertising sales team. We welcome your feedback. Email us at insiderpicks@businessinsider.com.