Kim Kardashian is breaking into the world of investing.
On Wednesday, the reality star announced that she is starting her own private equity firm with a veteran of The Carlyle Group.
The firm, which will be called SKKY, will invest in consumer products, media & entertainment, hospitality, and luxury, according to a press release announcing the company's creation.
Axios reported that SKKY plans to raise more than $1 billion for its debut fund.
"I'm excited to launch SKKY Partners to invest in the next generation of consumer brands, leveraging my experience founding and building global businesses and partnering with innovative companies to help them grow," Kardashian said in the release.
Kardashian is no stranger to the business world, having founded a number of companies, including KKW beauty, a cosmetics company, and Skims, a shapewear and clothing brand.
Still, this is her first foray into private equity investing, which involves investing in, or outright buying private companies and managing them before selling them.
Kardashian joins a growing group of celebrities who have used their wealth and experience to launch into investing. Here are some other notable examples.