Intel And Toshiba Are Launching A Web Series About Evil Mustaches And Unibrows [THE BRIEF]
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Intel and Toshiba gained international attention — and awards — for its social-film campaign last year called "The Beauty Inside." Created by B-Reel and Pereira & O'Dell, the film series allowed Facebook users to actually star in the love story. This summer, Intel and Toshiba is taking on a different genre. Called "The Power Inside," the series is about a race of alien mustaches and unibrows who are trying to take over the world. Normal people can audition for parts as invaders by uploading their pictures on Facebook. The film is directed by "Blades of Glory's" Will Speck and Josh Gordan. It will premiere in August.
Legacy, the national anti-tobacco nonprofit that brought you the "Truth" campaign, is doing an ad agency review. Arnold and PHD handle the account and can defend their agency status.
Mondelez agency liason Debra Giampoli tells Ad Age how a small agency can grab her attention.
Governor Cuomo and Mayor Bloomberg announced that Droga5 is moving to Lower Manhattan to create 154 new jobs by the end of 2017. The ad agency just signed a 15-year lease at 120 Wall Street. It was previously in NoHo.
JWT Intelligence released a report on "The Future of Correspondence."
AdExchanger looks at how big FBX is.
How much agency gifting is too much?
Glenn Britt, 64, is retiring from his post as Time Warner Cable chief.
Previously on Business Insider Advertising:
- 9 Publicity Stunts That Went Horribly Wrong
- 15% Of Facebook Users Would Pay A Monthly Fee To See No Ads
- When Agencies Should Say NO To New Business
- Spirit Airlines Released An Ad Featuring Anthony Weiner As A Masked Hot Dog
- There's An Online Movement Pressuring Nike To Make More Women's Sneakers
- Lance Armstrong Says It's The Postal Service's Fault For Giving Him $41 Million When He Was On Drugs
- Walgreens Is Trying To Find Out If Mobile Coupons Work
- EMAIL: Ad Exec Demands Free Food For 90 People At A Going-Away Party
- AD OF THE DAY: A Kleenex Can Hold 32 Egg Yolks