Indochino, the popular made-to-measure menswear startup, is more than a suit brand — here's why it's our top choice for custom clothing

When you buy through our links, we may earn money from our affiliate partners. Learn more.

• Popular made-to-measure menswear brand Indochino has changed the way people shop for custom clothing by striking a balance between the convenience of online shopping and the reliability of brick-and-mortar locations.
• Indochino started out with suits but has since expanded to shirts, blazers, outerwear, chinos, and more.
• We've tested many styles from Indochino over the years, and have found everything to be of great quality and value. It's our most recommended place to get made-to-measure clothing.

Indochino began in 2015 as an online startup for made-to-measure suits, but it has grown into a premier destination for custom menswear essentials. From suits and overcoats to chinos and dress shirts, the brand has changed the way people shop for formal and business casual attire for the better.

The brand offers personalized fits, a ton of customizable options, affordable prices — and it's all accessible from the comfort of your home or in-person at an Indochino showroom. Indochino's flexible and convenient approach to tailoring strips away the notion that custom-made clothes are reserved for fashion elites or the wealthy.

While standard alpha sizes can be a perfectly fine choice for certain types of clothing, custom-fitted garments are almost always a better choice for the more important wardrobe pieces.

Over the years, members of the Insider Picks team, including myself, have tried Indochino products and had a lot of success. Here's everything you need to know about the brand we recommend most for made-to-measure clothing.

How to get custom-fitted clothing from Indochino

There are few ways to go about getting fitted at Indochino. You can follow an in-depth, step-by-step video guide to accurately measure yourself at home, or you can visit one of Indochino's many showrooms in the United States and Canada to get measured by a professional. Once you have your measurements, you can complete the ordering process online.

Alternatively, if you know exactly what you want, but need assistance with measurements, you can customize your suit online, and then make an appointment at a showroom to get measured and finalize your order.

Visiting the store to place an order isn't absolutely necessary, but the resource is there if you need it.

Why you should visit the store

Indochino actually recommends that you get your measurements and complete the ordering process online at home, but there are a few instances where I think it's a good idea to go to the store.

• Convenience: If there's a store located nearby, you might as well stop in for a visit. For me, the location in New York City's Financial District is less than a 10-minute walk from my office, so it was easy for me to go there and have my measurements added to my profile. I was then able to shop online at my leisure. If there isn't an Indochino showroom located near you, don't worry — you can still confidently measure yourself at home following the guide.
• You need adjustments: If you ordered an item and you're not completely happy, you can make an appointment at an Indochino showroom and the staff will work with you to make sure you get a better fit. I've never needed adjustments after receiving a piece from Indochino, but in my experience with getting measured in-store, they were very helpful with recommending what works best with my body type, what styles work best for formal or casual looks, and more.
• You're getting married: Weddings are a special occasion, and that's especially true if you're the one tying the knot. It goes without saying that you need to be your best-dressed self, but so should everybody in your wedding party. Instead of turning the process of getting matching suits for your groomsmen into a science project, you can create a wedding dashboard on Indochino's website. From there, you can make sure everyone is getting the same exact suit, manage the status of everyone's order, and schedule appointments for individual fittings.

The quality and value

Everything that I've ever custom-ordered at Indochino was made with exceptional quality. I've found each garment to match up with the measurements and fit I aimed to achieve. For example, when I had chinos made, I wanted them to be fitted and fall slightly above my ankle, and that's exactly what I received. I haven't been back for an alteration yet.

Based on my experience wearing and reviewing troves of menswear brands, I can say that Indochino is a really great value. More often than not, the prices are closely comparable, if not cheaper, than other menswear brands that don't offer in-depth customization or made-to-measure fits.

In most cases, the only reason I would recommend another brand over Indochino is if you need the item quicker than the time it takes for custom garments to be made.

Shop at Indochino now.

Check out some of our favorite pieces available at Indochino, below:

Read the original article on Business Insider