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Inside the Molsheim Experience, the exclusive Bugatti-buying process that takes customers to France to create their own $3 million sports car

Hillary Hoffower   

Inside the Molsheim Experience, the exclusive Bugatti-buying process that takes customers to France to create their own $3 million sports car

01_Bugatti Molsheim_Chiron

Courtesy of Bugatti

Bugatti's Chiron at Bugatti headquarters in Molsheim, France.

  • A Bugatti is the ultimate luxury in the automobile world, thanks to its fine craftsmanship and multi-million dollar price tag.
  • Bugatti's recently released Chiron costs around $3 million - and there are only 200 left.
  • The buying process for a Bugatti, called the Molsheim Experience, allows potential buyers to take a Bugatti for a test spin at the brand's headquarters in France before creating their own customized vehicle.

It's hard to think of a more glamorous car than a Bugatti.

Limited, luxurious, and lavish, a Bugatti comes with a multi-million dollar price tag for its elite status - and the process to buy one can be just as exclusive as the car itself. Dubbed the Molsheim Experience, pre-qualified potential buyers are hosted at Bugatti's headquarters in Molsheim, France, for the day.

After touring the grounds, they take a Bugatti out for a test spin before stepping into the brand's customer lounge to create a custom, tailor-made vehicle that fits their specific preferences.

Currently up for sale is Bugatti's Chiron and Chiron Sport, which cost around $3 million. Recently released, there are only about 200 left that can be made.

From exploring the historic grounds of Bugatti's headquarters to hitting the roads of France, take a tour of the Molsheim Experience below.

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