This post is sponsored by YuMe.
The tablet, once considered a novelty, is fast becoming an essential part of our lives: According to Pew Research Center, more than a third of American adults now own a tablet. In Q4, tablet sales are expected to outstrip those of PCs, and while marketers still spend more on TV
There are common-sense reasons for the rise of the tablet, including lower costs and flexibility, both of which make it easier to watch video anytime and anywhere. YuMe conducted a survey showing that 33 percent of tablet users prefer to use their devices during "me time," giving their
Check out the infographic below to get more facts on how and where people watch video on their tablets - and what that means for advertisers. And go here to download YuMe's full report on the behaviors of tablet users.