An easy-to-understand, easy-to-complete returns process is an incredibly important factor when it comes to customer retention. Not only does the right returns policy reduce costs for a company, it also improves the overall customer experience and increases the likelihood an infrequent, low-value customer will return as a lifetime, high-value one. Here's how companies can make it happen.
Discover what it takes to turn returns and exchanges into a customer retention tool.
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