Earlier this morning, conservative talk show host
. @kimkardashian My favorite gun.#sweetkimgunpic twitter.com/glennbeck/stat…
— Glenn Beck (@glennbeck) February 7, 2013
Beck started the campaign — which spawned many of his followers doing the same — because of a controversy that befell Kardashian last weekend.
On her Instagram account last weekend, she posted a picture of a diamond-studded gun. She quickly deleted it, but not before some news organizations had picked up on her photo and some negative fan reactions to it. Some of her followers were upset that about two weeks before, she had tweeted a link to a pledge to reduce gun violence.
In a post on his website, Beck's staff explained that the #sweetkimgunpic campaign is pushback to that criticism of Kardashian:
Kim Kardashian came under fire from liberals for tweeting a picture of a diamond-crusted revolver. She deleted the picture, but that didn’t stop the hate. So Glenn decided to start a hashtag #SweetKimGunPic and encouraged listeners to tweet pictures of their favorite guns!