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Here's Samsung's Latest Ad Making Fun Of The iPhone And Showing Off Samsung's Software

Here's Samsung's Latest Ad Making Fun Of The iPhone And Showing Off Samsung's Software
Tech1 min read

Samsung has a new ad for the Galaxy S4, its latest smartphone.

It takes place at a graduation party where all the recent grads have Samsungs, and their parents have iPhones. (Not so subtle message: iPhones is for the oldsters.)

The commercial manages to give real life examples of how Samsung's gimmicky software might actually be used.

This part of Samsung's successful, years-long ad campaign to make its brand seem hip and make the iPhone seem old and dorky.

(For what it's worth, I hung out with a non-techie friend last night who got the S4. She had no idea how to work any of these new software features like no-touch waving at the phone, or hovering over a message for a preview. I doubt she's going to be alone in this.)

Via: CNET/Techmeme

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