The U.S. men's national team took on Belgium on Tuesday in the World Cup's round of 16, and unless you've somehow been cut off from all forms of communication, you know the U.S. suffered a heartbreaking 2-1 loss in extra time.
Twitter exploded after the match (the entire match drew in 9.1 million tweets according to Twitter), either with praise for superhero goalie Tim Howard or sadness that the team had lost.
For their part, Twitter's contingent of branded accounts were surprisingly upbeat about the loss. Here's what they had to say:
Did that match leave you an emotional hot mess? Don't worry. We're here for you. #quickerpickerupper
- Bounty (@Bounty) July 1, 2014
oh. my. egg.
- Denny's (@DennysDiner) July 1, 2014
For any American who just watched that #WorldCup match: http://t.co/lyCaQsRLcO
- someecards (@someecards) July 1, 2014
We still think there'll be a lot of American babies born in 9 months named Jürgen. #USA
- Miller Lite (@MillerLite) July 1, 2014
There's no doubt about it - ice cream cake is always a winner. http://t.co/4SfksC3oEH pic.twitter.com/KtobnSdhKG
- Baskin-Robbins (@BaskinRobbins) July 1, 2014
Tough loss, #USMNT. You guys had a great run! #USAvsBEL #PassTheLove pic.twitter.com/L2izz2KTYm
- Trident Gum (@tridentgum) July 1, 2014
Wow - that was a great game! We are still so proud of Team USA and @TimHowardGK! #USAvsBEL
- Macy's (@Macys) July 1, 2014
Let's #RaiseAGlass to team #USA. We're still as proud as ever.
- Blue Moon Brewing Co (@BlueMoonBrewCo) July 1, 2014
Despite the results, we are so proud of #USMNT for proving once again that America's Got Talent! #USAForever
- America's Got Talent (@nbcagt) July 1, 2014
Three cheers for a heartfelt effort from the red, white, and blue. That was some amazing playing and goalkeeping. #USA
- JCPenney (@jcpenney) July 1, 2014
"I've only had two rules: Do all you can and do it the best you can." - Colonel Sanders #BELvsUSA #GoodGame
- KFC (@kfc) July 1, 2014