The funding round is being led by Greylock Partners. But the list of other investors shows an interesting mix of well-known names and tech heavyweights.
Here, via Forbes, is the full list:
- Sound Ventures (Ashton Kutcher's VC fund)
- Musician and actor Jared Leto
- Vayner/RSE (Gary Vaynerchuck's VC fund)
- Universal Music Group
- Broadway Video Ventures (the VC fund of Saturday Night Live creator Lorne Michaels' media company)
- William Morris Endeavor, the talent agency
- CAA Ventures, the investment arm of talent agency CAA
- UTA, a Beverly Hills talent agency
- Chad Hurley (a cofounder of YouTube)
- David Tisch
- Raine Ventures
- Comcast Ventures
- SherpaVentures
- Slow Ventures
That's a curious mix of investors. Stars like Jared Leto and Ashton Kutcher often invest in young tech companies, but investments from Universal Music Group and multiple talent agencies show that companies are interested in snapping up viral stars as soon as they surface.
Meerkat hasn't officially announced how much money it is raising, but it was previously reported that it is bringing in $12 million. Business Insider was told that Meerkat's pre-money valuation was $40 million.
True to form, Meerkat has scheduled a live video on Meerkat to announce its new round of funding.