Sony
But one thing "Spectre" has undoubtedly bested "Skyfall" at is featuring brands.
Concave Brand Tracking, a marketing company that analyzes brands in entertainment content, reports that the brands featured in "Spectre" had the largest exposure of any Daniel Craig-era Bond movie, with an average of one minute of screen time for each brand.
Concave compiled the top 10 brands seen in "Spectre." Here they are.