GOSF Had A Superb Response This Year
Dec 18, 2013, 18:13 IST
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The results are out and all the participating E-stores at Google Online Shopping Festival saw a surge of buyers. Google has said the festival was a great hit, which was held between 11 and 14 Dec, 2013. Almost all the E-commerce websites at GOSF saw an increase in sales. Some saw sales going up by 4-5 times than what they see on any other regular day.This year over 2 million people visited the GOSF website in a short span. This is double of what Google saw last year. As suggested by Coupondunia, Google confirmed that the biggest hits at this shopping festival were clothes and electronics. People lined up in large numbers to get hold of the latest gadgets and apparels.
There have been talks of having this festival two times in a year as well, though nothing has been confirmed yet. But looking at the great response it would not be a bad idea to have the event twice a year. Once in summers and once in winters, just the way we have normal offline shopping sales. Google wanted to boost online buying and with a hit event like GOSF they managed to do so.
Now all eyes are on the next year’s event, which should see further growth as mobile and tablet costs are coming down and 3G penetrates further in the country.