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Google's Ruth Porat is following through on her transparency promise

Sep 23, 2015, 22:22 IST

Google CFO Ruth Porat has brought some transparency to Google's financials.Credit: Chip Somodevilla / Getty Images

In late March Google announced that Morgan Stanley Chief Financial Officer Ruth Porat was leaving Wall Street to join the tech giant.

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Almost immediately following her transition, Porat promised analysts and investors that Google would become a more transparent company.

The Wall Street Journal reported on Tuesday that Google's CFO is following through on her transparency promise with the debut of "office hours" for analysts and investors. The meetings last 15 to 30 minutes each.

Mahaney, an analyst at RBC Capital Markets, tells The Journal that Google "has made more effort with investors in just the last couple of months than they have in years."

"That's a personality thing with the new CFO," Mahaney adds.

Porat's promise of transparency has sat well with analysts who have traditionally viewed Google's financials as a walled garden.

Following her first earning's call on July 17, Google's share prices across both of its share types shot up 16.3% to $699.62. That move added $65 billion to its market value - the largest single-day market cap growth in history.

Google trades under two tickers. Non-voting shares are listed under GOOG:

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investing.com

Shares with voting rights are traded under GOOGL:

Investing.com

Three months after Porat took over as Google's CFO shares are up nearly 15% while the tech-heavy Nasdaq Composite Index has fallen approximately 8%.

We still don't know how far Porat will take her transparency promise. During her first earnings call she said Google would share more financial information but would stop short of providing "competitively sensitive information."

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