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Global Brewing Company Is Making Beer With Cassava Instead Of Barley - Find Out Why

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Global Brewing Company Is Making Beer With Cassava Instead Of Barley - Find Out Why
Strategy1 min read

This post is sponsored by SABMiller.

In Mozambique, cassava root is widely farmed, but it doesn't have a lot of commercial uses. Local farmers were letting excess cassava rot on the ground, not knowing what to do with it.

Brewing giant SABMiller saw an opportunity. The company started sending a truck out to rural areas and purchasing unused cassava straight from the farmers. By using that cassava instead of barley malt to make its beer sold in Africa, SABMiller has helped improve farming practices and provided new income for 500 farming families.

Watch this video to learn more about how SABMiller is supporting owners of small and micro businesses around the world.

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