Gillette's new commercial with Neymar came up with a clever way to take advantage of his most controversial trait

• Brazil and Paris Saint-Germain star Neymar, whose habit of diving and over-the-top reactions to fouls drew harsh criticism during the World Cup, admitted to "exaggerating contact" in a recent ad campaign for Gillette. 
• However, he also hit back at his critics by pointing out how often he gets fouled while playing. 
• He addressed other criticisms of his behavior and admitted that he "crumbled" during the World Cup.
• Still, he vowed that he has taken the criticism to heart and that he is a "new man." 

NOW WATCH: What it takes to be a World Cup referee