Netflix
"The Witcher"
- Netflix's movie and TV library has shrunk in total titles over the last 10 years in the US, according to data from streaming search engine Reelgood provided to Business Insider.
- That's mainly because Netflix has lost more than 3,000 movies since 2010.
- Its TV catalog keeps growing, though, even as companies remove popular shows to fuel their own streaming platforms.
- Netflix has focused heavily on original content in recent years and now has nearly 1,100 total original movies and TV shows.
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Netflix's movie and TV library has changed dramatically in the last 10 years.
Streaming search engine Reelgood provided Business Insider with data that show how Netflix's US content catalog has evolved over the decade. The report shows Netflix has lost more than 3,000 movies in that timespan, even while its total number of TV shows has nearly quadrupled.
While companies remove popular licensed titles to fuel their own streaming services - such as "Friends," which is heading to WarnerMedia's HBO Max - the number of Netflix's licensed shows has actually increased in the last two years.
Still, as the streaming war heats up, Netflix has prioritized original content. What started with a handful of original shows in 2013 has increased to 574 original shows and 523 original movies this year, according to Reelgood.
Netflix's content chief, Ted Sarandos, has even hinted at a future where almost all of the content is original.
"I think one way or the other, we end up there," Sarandos said in November at a media summit in New York.
There are some blank spots in Reelgood's report. Reelgood was founded in 2015, so its historical data only go back that far. It filled in gaps through other sources. In some cases, it had no data. For 2012, for instance, Reelgood was able to provide details on the total number of titles but not the specific number of movies and TV shows.
But the report still provides an overall look at how Netflix's content library has changed in the last 10 years.
Below are six charts that break it down further:
Disclosure: Mathias Döpfner, CEO of Business Insider's parent company, Axel Springer, is a Netflix board member.
