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Trailing 17-13 with exactly three minutes left in the fourth quarter, the Falcons had a fourth-and-goal opportunity from the 49ers' 1-yard line.
Do you take the points and rely on the defense to get another stop - against Gabbert and the lowly Niners, no less - or do you go for the touchdown?
By just about every advanced metric, going for it on 4th-and-1, or 4th-and-goal from the 1-yard line is more advantageous than kicking the field goal. Going for the TD would have given the Falcons a 48.6% win probability, whereas the field goal attempt dropped them down to just a 27% chance to win the game (per ESPN).
Goal line conversions are successful about 55% of the time, but Quinn decided to send out his kicker for the chip-shot FG, who cut Atlanta's lead to one.
The Falcons never got the ball back.
As ESPN's Brian Burke notes, this particular instance was a long yard, but notes that even if the 49ers had gotten a stop on 4th down, they would have been pinned on their own 1-yard line. The Falcons would have had plenty of time to get a stop of their own and get the ball back with good field position.
The "taking the points" debate is not a new one in football, but this particular instance is about as clear-cut as it gets. Just ask the New York Times' 4th-down Bot, which uses analytics to decide whether a team should punt, kick a field goal, or go for it on every 4th down of the football season:
It's 4th-and-2 for the Falcons from the 49ers' 2. I would go for it.
- NYT 4th Down Bot (@NYT4thDownBot) November 8, 2015