Facebook's 'real name' policy is inadvertently freezing Native Americans' accounts
TechCrunch/Flickr (CC) Facebook CEO Mark Zuckerberg. Facebook's strict "real name" policy is having an inadvertent effect on some Native American users, who are being banned from the service because the social media giant thinks their names are fake, according to a report from Colorlines.
Colorlines details several instances in which users with Native American names have been locked out of their accounts, with the social network demanding to see proof of ID before they are allowed back on the platform.
Facebook requires users to log in with the "name they use in real life," though not necessarily their legal names. The rule is intended to clamp down on anonymous pseudonyms and role-playing accounts that impersonate or pretend to be other people.
"We require people to provide the name they use in real life," the social network says on its help page. "That way, you always know who you're connecting with."
But the policy has had unintended consequences. In a blog post, Dana Lone Hill says that Facebook doubted the authenticity of her name, which is Native American in origin. She was told in a message that "it looks like the name on your Facebook account may not be your authentic name." (Here's a photo of the message on her post.)
Lone Hill was forced to submit multiple pieces of ID to the network in an attempt to regain access to her account and says she "received a generated message to be patient while they investigate to see if I am a real person." Her account was finally restored after almost a week of waiting.
After her experience, she asked around, and discovered many of her friends have also been banned over their names:
One friend was forced to change his name from his Cherokee alphabet to English. Another was forced to include her full name, and a few were forced to either smash the two word last names together or omit one of the two words in the last name.
In one incident, Ogala Lakota Brown Eyes was removed from the service, and when he provided ID "they changed his name to Lance Brown," Lone Hill writes. It took the threat of a class-action lawsuit for him to be able to use his real name again.
Colorlines highlights another occasion when Shane Creepingbear was, in his words, "kicked off Facebook for having a fake name" on Columbus Day in 2014.
This isn't the first time Facebook's real name policy has caused an issue. In 2014, it sparked a minor exodus by the LGBTQ community, prompting the social network's chief product officer Chris Cox to make an apology "to the affected community of drag queens, drag kings, transgender, and extensive community of our friends, neighbours, and members of the LGBT community for the hardship that we've put you through."
Still, many offended users moved to Ello, an alternative social network that has no such rule in place.
At the time, Cox wrote that the policy "has never been to require everyone on Facebook to use their legal name. The spirit of our policy is that everyone on Facebook uses the authentic name they use in real life."