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Facebook Is Testing A New Revenue Stream In The Netherlands And Israel

Feb 12, 2013, 01:29 IST
GawkerNow you can buy tickets to rave on Facebook.Facebook is testing a number of new revenue-generating features. It recently dabbled with gifting, paid messaging, and now it's diving into ticketing.
Users in the Netherlands and Israel are seeing a "buy tickets" button on event pages and in their news feeds. Hosts have the option to charge event-goers a set amount per ticket. Currently, Facebook is sending attendees to third-party sites (Ticketmaster and Eventim) to complete transactions. All Facebook was first to report the ticketing feature, and The Next Web confirmed it. Facebook's "Buy Tickets" feature sounds a lot like Eventbrite, a company that's worth a few hundred million dollars. Eventbrite lets anyone create an event and collect RSVPs or money from attendees, whether they're throwing a New Years bash for friends or hosting a major business conference. Here's what users are seeing in their feeds and on event pages. Here's a link to one of the events in Israel where a "Buy Tickets" button has been implemented. The testing could be more widespread than just those two countries, but other tests haven't been confirmed. Facebook via The Next WebFacebook via The Next Web
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