Meira Gebel/Business Insider
The outside of Facebook's one-day pop-up about privacy in New York City's Bryant Park.
- Facebook hosted a pop-up in New York City's Bryant Park for one day only on December 13.
- The pop-up aimed to educate users on how to manage their privacy settings and change what sort of advertisements are targeted at them.
- This comes just a little over a year after Facebook lost the trust of consumers following revelations of the Cambridge Analytica scandal.
On Thursday, Facebook opened a one-day-only pop-up in New York City's Bryant Park.
The pop-up aimed to educate the average passerby on how to manage the site's privacy settings - something the social media company believes not many users are aware of.
"We want to meet people where they are and give them the tools to protect themselves," Erin Egan, Facebook's chief privacy officer, told Business Insider at the pop-up.
During the holidays, Bryant Park is typically packed with tourists, small business holiday shops, and an ice skating rink. This is may be the reason why Facebook decided to have this privacy pop-up in this specific place: exposure.
Business Insider visited the pop-up late in the morning on Thursday, and spoke with some of the people visiting the booth.
Here's what it was like.