| Policy | FOSTERING MSMES | - Building the right environment for MSMEs to thrive.
- Deliberations on policy issues, and industry-first solutions.
- Creating the ecosystem for entrepreneurship in the MSME space
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| Finance | NEED FOR INNOVATIVE FINANCING | - Making capital affordable and accessible for MSMEs across the value chain
- Direction for regulation to help strengthen MSME financing
- Technology as an aid for improved financing
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| Technology | BRAVING THE DIGITAL WORLD | - Is digital transformation the answer to challenges faced by small businesses?
- SaaS and MSMEs - Using innovative business models to foster digital innovation
- Hear from the best in business about tech solutions for empowering and building a competitive MSME landscape
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| Marketing | BRAND BUILDING FOR SMES | - Omni-channel marketing for MSMEs and synergising online and offline brand building
- Building customer loyalty through engagement. Adding a personal connection to marketing
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| Social e-commerce | UNLOCKING MSMEs POTENTIAL | - From interaction to transaction - unlocking e-commece potential for Indian MSMEs
- Sell and earn: Making e-commerce simple and easy for new entrepreneurs
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