<p class="ingestion featured-caption">Jenna Ortega and Winona Ryder wore outfits inspired by "Beetlejuice" at the "Beetlejuice Beetlejuice" premiere at the Venice Film Festival.Andreas Rentz / Getty Images</p><ul class="summary-list"><li>Jenna Ortega is method-dressing to promote her upcoming movie "Beetlejuice Beetlejuice."</li><li>Stars like Margot Robbie and Zendaya have used the trend to generate buzz around their films.</li></ul><p>Jenna Ortega seems to be taking inspiration from Margot Robbie's "<a target="_blank" class href="https://www.businessinsider.com/barbie-press-tour-every-inspired-outfit-look-margot-robbie-2023-7">Barbie</a>" press tour by wearing outfits inspired by "Beetlejuice" as she promotes its sequel.</p><p>Ortega stars in "<a target="_blank" class href="https://www.businessinsider.com/beetlejuice-2-cast-release-date-plot-characters-what-we-know">Beetlejuice Beetlejuice</a>" as Astrid Deetz, the daughter of the first movie's protagonist, Lydia Deetz (Winona Ryder). She goes on an adventure in the underworld with the help of the trickster Betelgeuse (<a target="_blank" class href="https://www.businessinsider.com/where-are-they-now-beetlejuice-stars-photos">Michael Keaton</a>).</p><p>This week, Ortega has been method dressing at the Venice Film Festival. <a target="_blank" class href="https://www.businessinsider.com/blake-lively-it-ends-with-us-outfits-ranked-2024-8">Method dressing</a> is when an actor wears outfits inspired by the film they are promoting, in a bid to create buzz around the movie.</p><p>Ortega is the latest star to join the trend after Margot Robbie dressed up as iconic Barbie dolls throughout the "Barbie" press tour, and <a target="_blank" class href="https://www.businessinsider.com/zendaya-dune-part-two-robot-outfit-mugler-divided-internet-2024-2">Zendaya</a> used method dressing to promote her recent films, "Dune 2" and "<a target="_blank" class href="https://www.businessinsider.com/zendaya-challengers-promo-outfits-ranked-2024-4">Challengers</a>."</p><p>Here are Ortega's Beetlejuice-inspired outfits.</p>