- Four of Victoria's Secret former Angels are in the latest
SKIMS campaign. Heidi Klum ,Tyra Banks ,Candice Swanepoel , andAlessandra Ambrosio posed alongsideKim Kardashian .
Kim Kardashian reunited four of Victoria's Secret's most famous Angels for her latest SKIMS campaign.
On Monday, SKIMS announced its latest line, with former Victoria's Secret angels Heidi Klum, Tyra Banks, Candice Swanepoel, and Alessandra Ambrosio posing for its campaign photos, which were shared on Instagram.
"Introducing Tyra, Heidi, Alessandra and Candice in their first ever joint campaign," SKIMS captioned a photo of the foursome shared on its Instagram. "Wearing our signature Fits Everybody collection, it doesn't get more iconic than this."
The Icon Campaign celebrated SKIMS Fits Everybody collection, which includes bras, underwear, bodysuits, and loungewear, and its designed to stretch to twice its size, according to the SKIMS website.
Banks, Klum, Ambrosio, and Swanepoel were among Victoria's Secret most famous Angels before the brand disbanded the Angels in 2021 and replaced them with slate of ambassadors.
Klum and Banks were Angels from 1997 to 2005, with Klum doing a second stint from 2007 to 2009. Ambrosio was an Angel from 2000 to 2017, and Swanepoel was an Angel between 2007 and 2015 and again from 2017 to 2018.
The shoot marked Banks' first lingerie or underwear campaign since retirement from runway modeling, as she shared on her Instagram.
Kardashian spoke to People about the campaign and why she wanted to work with the models for the shoot.
"Every woman is an icon. I see icons reflected in the women around me: my daughters, mom, and sisters," Kardashian told People. "The women I work with each day are iconic, and so are the women I worked with for this campaign — Tyra, Heidi, Alessandra and Candice. The list goes on!"
All four of the models took to Instagram to celebrate the SKIMS campaign, and Ambrosio told People it was "great" to reunite for the shoot.
"We have all been doing our own things so it was great to be together and catch up on everything that has been happening in our lives," Ambrosio told People. "We chatted, laughed a lot but since we all have kids we all had to run home after so unfortunately no time for hanging out."
Victoria's Secret's decision to get rid of its Angels was just one part of its massive 2021 rebranding, with the company putting out more diverse and inclusive ads and toning down its stores.
Banks, who was the first Black woman to work under contract with the brand, appeared to be supportive of Victoria's Secret's decision to pivot to ambassadors in 2021, posting on Instagram that she was "proud" to see a "beauty revolution."
Although Banks was supportive, others were critical of the change, including former Angel Bridget Malcolm, who called the rebranding "performative allyship," and former executives from the company also said the changes were too little too late.
Unlike Victoria's Secret, Kardashian has made size-inclusivity a cornerstone of SKIMS since its inception, and it's been a massive success for the mogul. As of January 2022, SKIMS was worth $3.2 billion.