As part of cutting costs across the world to clean up the dieselgate mess, German maker Volkswagen has warned its factory workers in India of potential job losses.
"This is the time for survival of the fittest," the management of its Indian subsidiary told employees in a letter earlier this month. "If targets aren't met, the company may have to do away with extra workforce at the Chakan,
This may also affect all its future investments in India.
The letter, that ET has seen,was signed by India Managing Director Andreas Lauermann and Executive Director-HR Patrick Masson.
Responding to ET's queries, Lauermann said the company is affected by the global crisis. "In this light, we have to act efficiently and use every resource wisely," he said in an email.
He, however, downplayed the risk of job cuts, saying the plant recently added a third shift and as an employer it is the organisation's duty to ensure that the jobs are safeguarded, even in difficult times.
The troubles may spill over to India as the management told employees to brace up for the challenge as the Indian plant is "not in a strong position lace, either". The Chakan factory employs more than 4,000 people.
The India unit exports more than 50,000 units a year to Mexico, a market where it recently lost out on 2,900 units to Volkswagen's Kaluga plant in Russia. With local sales remaining weak, the Chakan factory is surviving primarily on exports. Any dent to its numbers in a key export market like Mexico, even from another Volkswagen plant in a different country, will be a huge risk to the India manufacturing operations.
In the letter, the company said if the India unit loses any more production, its financial situation will come under the scanner and the operation may be questioned globally.
"It could eventually force us to come down from three shift operation to two and, in worst case, to a single shift operation. Needless to say, this will directly have an effect on our jobs here at the Pune plant, since a single shift production will require considerably lesser workforce," it said.
"This situation will withhold all our future investments and may also endanger the launch of our new compact sedan that is scheduled in the second half of 2016." Apart from looking at improving efficiency year on year, the company is accelerating localisation.
It has also been sending out a tough message to component suppliers. "If the schedules are not met and if it impacts the production, the vendor will be held accountable with a penalty, which can range in several hundred euros said one of the people in the know.
This was the second round of communication with the employees after a February 2016 staff meet where the management talked about issues of losing production to Russia and emphasised on maintaining quality, high standard of discipline and code of conduct.
While the
Volkswagen said given the environment, it is extremely critical for each plant to show profitability to sail through this difficult time.
"There is already cut-throat competition in the automotive world and then there is some more across company's different plants within VW world to grab every opportunity and to get more production volumes and utilise the respective production capacity in a better way," the letter said.
In India, where the company was eyeing double-digit growth in the fiscal year ended on March 31, 2016, saw sales slide after September as the
Exports, however, grew 17% to 75,000 vehicles. VG Ramakrishnan, MD at consultancy firm Avanteum Advisor, said since the domestic plant is making money due to exports, it is highly unlikely that there will be any adverse decision taken on it because of global crises.
"But the domestic operation will continue to struggle due to lack of any new volumes product. I fear that VW India will go the GM way and may become a niche player," he said.
Image credit: Indiatimes