Online automobile marketplace
"Unlike most e-commerce companies, we're in a high gross margin business. Almost 100% of the money we make goes into our margins. While most e-commerce companies spend around 17-20% of their GMV on marketing, ours is around 5%", Aggarwal said.
Droom claims to have a burn rate of 5.5% of the GMV and gross margin of 98.4%. The company's annualised GMV stands at $160 mn.
India's automobile market is currently the fifth largest in the world, and pegged at $125 bn. Its expected to grow up to $250 bn by 2020.
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