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"I can shoot a crossbow and play the accordion - just not at the same time," Paul Mitchell declared in the ad. "I approve this message because we need more job-creating, crossbow-shooting, accordion-playing outsiders in Congress."
George Blichar, a spokesman for the Mitchell campaign, told Business Insider the ad was launched Tuesday morning and the theme of crossbows and accordion-playing was "just a fun thing" to focus on. Mitchelle is a Republican running to replace retiring GOP Congressman Dave Camp.
Michigan Republicans head to the polls Tuesday, August 5.
Watch Mitchell's new ad below: