Chevy just ran an extremely clever - if slightly irritating - ad during the Super Bowl that made millions of people think their TV had died right ahead of the big game.
The spot began with an aerial view of the University of Phoenix stadium, before the picture very realistically cut out, leaving viewers wondering how on earth they were going to watch the Super Bowl.
Chevy just pulled an Oreo. Except they engineered the blackout. #RTMbowl #brandbowl
- David Armano (@armano) February 1, 2015
Did anyone else take a pause with the Chevy commercial that made it look as if your TV went on the fritz before #SuperBowl?
- Brian Steinberg (@bristei) February 1, 2015
That Chevy commercial just had me so mad for a second
- Thomas Tyner (@thomas_tyner) February 1, 2015
Here's the spot: