Chase deleted a tweet mocking people for spending money on coffee and cabs after a severe online backlash
- Chase's Twitter account posted a tweet about saving money on Monday afternoon.
- Many on Twitter objected to the the tone of the tweet, which chastised people for not saving money.
- The tweet was deleted about 20 minutes after it was posted.
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Chase apparently isn't standing by its savings advice. On Monday afternoon, the bank's Twitter account posted some "#MondayMotivation," which consisted of some tips to save money.
It used a meme where a bank account chastises a user for not saving money.
"You: why is my balance so low.
Bank account: make coffee at home
Bank account: eat the food already in your fridge
Bank account: you don't need a cab, it's only three blocks
You: I guess we'll never know
Bank account: seriously?" the tweet read before it was deleted, about 20 minutes after it was posted.
Observers on Twitter took exception to the tweet's negative tone, which to some sounded as if the bank were chastising its users for not saving enough money or for being of a less-than-ideal financial status.
Many on Twitter made light of the tweet in the short time it was live.
Before it was deleted, the tweet had many more replies than favorites or retweets, indicating strong disagreement, which is known on Twitter as "being ratioed."
Many replies pointed out the $12 billion bailout package Chase received from the Federal Reserve in 2008, at the height of the financial crisis. The money was paid back the next year, with interest.
Chase did not immediately respond to Business Insider's request for comment.