REUTERS/Benoit Tessier
For its Spring/Summer 2016 show, Chanel turned the runway into a completely customized airport.
The meticulously designed space was filled with tons of branded eccentricities, mostly focusing on "Chanel Airlines" signs and memorabilia. There was also a Departures and Arrivals board, airport seats, and gate signs.
Karl Lagerfeld, the company's head designer and creative director, had some personal reasons to make the idea come to fruition.
"I don't star in movies, I am not a famous singer. I have no scandal and yet I cannot go out in public because they all want to take my picture, so it's almost impossible for me to travel through airports," Lagerfeld told Dazed Magazine co-founder Jefferson Hack.
Learn more about the setup, as well as who attended the show, below.