Cynthia Plotch, Ronan Levy, and Ariela Safira.Stix, Field Trip, Real
- Insider asked 68 founders for their predictions of popular business trends and topics in 2023.
- Some bet on AI and blockchain tech, while others will look to the health and wellness spaces.
This year, startups are poised to make major strides in healthcare, artificial intelligence, and cannabis.
That's according to 68 founders Insider surveyed for their predictions of what's to come in 2023. Of course, the future is uncertain, but these entrepreneurs discussed themes like how companies can adopt AI and blockchain technology, consumer health, and brand transparency.
Several founders are betting on healthcare and wellness, as they believe more people will take charge of their health and demand higher standards in the products and services they buy.
"Over the last few years, we've seen a shift to consumers caring more than ever about their health, the transparency around the sourcing of ingredients, and the alignment around mission-driven brands," Katerina Schneider, the founder and CEO of the multivitamin-and-supplement startup Ritual, said.
Meanwhile, other founders predict this will be the year for AI and blockchain to take off. Here are some of their predictions for 2023.
Some responses have been edited and condensed for clarity.