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A fitness company is hiring for a 'chief step officer' who will make $10,000 for walking 10,000 steps. Here's how to apply.

Jun 28, 2023, 15:25 IST
Business Insider
Fitness company GymBird is hiring a "chief step officer" to walk 10,000 steps in a day.Erik Isakson/Getty Images
  • A fitness company is hiring a "chief step officer" who will get $10,000 to walk 10,000 steps.
  • The company, GymBird, is looking for someone who will train for a month and document their experience on social media.
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We've all heard walking 10,000 steps a day can be good for your health, but one fitness company wants to make it good for your wallet, too.

The fitness website GymBird is hiring a "chief step officer" who will be paid $10,000 to walk 10,000 steps in a day.

"We're hiring a chief step officer because walking is a simple, accessible way to start or enhance your fitness level, and it has many health benefits," GymBird cofounder Ashley Walton told Insider. "For most people, walking 10,000 steps a day is an achievable goal that they can sustain long-term."

The chosen person will train for a month, and on the final day, they'll be expected to walk 10,000 steps in a 24-hour period, according to the job listing. They'll receive a smartwatch to monitor their progress throughout the month. After they fulfill the job's requirements, they'll receive the $10,000 payment in the form of $2,000 installments over five months.

"It's the first time we're hiring a chief step officer — and I believe it's the first chief step officer ever," Walton said. "We've had such a positive response to the role thus far that we're already brainstorming other accessible, high-paying jobs that we can offer."

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The job listing says no prior fitness experience is necessary, but applicants should be prepared to walk everyday for a month. Applicants must be 18 or older, and a US citizen or permanent legal resident. Every week, the chosen candidate will need to write a social media post, submit a two-minute video recap, and write a paragraph detailing their "activities, challenges, success, and overall feelings."

GymBird is far from the first company to make up a niche, unconventional role as a marketing tactic.

In 2022, Texas delivery app Favor hired a "chief taco officer," who was paid $10,000 to travel the Lone Star State in search of its best tacos. Canadian confectionary company Candy Funhouse posted a job listing last year for a "chief candy officer," who was tasked with taste-testing at least 3,500 products per month. Yogurt company Siggi's said last year that it would pay $50,000 for a "chief simplicity officer," would move to Iceland and take up a 4-day work week.

If you're a big walker — or want to get paid to move — the deadline to apply for the role of chief step officer is July 19 at 11:59 p.m. MST. You can find the job listing here, and apply for the role here.

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