Companies like Honda and Toyota are re-launching their premium sedans to grab rich Indians after the large scale influx of entry-level hatchbacks and sedans from German luxury car makers and lack of diesel options took away their targeted crowd.
Over the next year Honda will re-launch the Accord, Toyota would bring the new Volkswagen is set to launch the new Passat and Skoda would bring the Superb.
Apart from luxury, the Japanese companies will play the fuel efficiency card that Indians love the most. The Accord is get you 20 kmpl and the Prius hybrid as much as 40 kmpl.
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