Snapdeal founders Kunal Bahl and Rohit Bansal invest in an organic wellness startup

• Kunal Bahl and Rohit Bansal have invested an undisclosed amount in organic wellness startup Azah, through their VC arm Titan Capital.
• Azah is a female wellness brand with hygiene products for women.
• Through Titan Capital, they invested in several startups like Ola, Bira, Razorpay, Beardo and several others.

Snapdeal founders Kunal Bahl and Rohit Bansal invested an undisclosed amount in organic wellness startup Azah. The pre-series A funding round was led by Bahl and Bansal’s fund Titan Capital and also saw participation from AngelList India.

Founded in 2018, Azah is a female wellness brand which makes hygiene products for women.

With the new funding, Azah plans to reach out to the Tier 2 and 3 cities.

“A good portion of the funding will go into research and development of these new products. We'll also use the funding to expand our reach to newer demographics while exploring alternative channels to drive growth and acquisition. We plan to double our monthly revenue by the end of next quarter,” said Aqib Mohammed co-founder of , Azah.

The startup claims to be growing by 30% month-on-month with more than 50% of its revenue coming directly from repeat customers.

Through Titan Capital, the Snapdeal founders have invested in several startups like Ola, Bira, Razorpay, Beardo and several others.

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