Yuvraj Singh has invested an undisclosed amount in nutrition startup Wellversed.- The investment was made through Singh’s VC firm –
YouWeCan Ventures. - Wellversed’s valuation has hit ₹100 crore. The startup owns the popular keto brand – Ketofy.
“During my battle with cancer, I realised the importance of maintaining a good nutrition regime for our overall health and wellness. Wellversed is redefining the way nutrition and food products are crafted. It is not just another nutrition brand to me, it’s a technological innovation that paves the way for a fundamental change in the entire nutrition ecosystem,” said Yuvraj Singh, Founder, YWC Ventures in a statement.
Singh founded YWC Ventures in 2015 and since then has invested in several
With the funding, Wellversed’s valuation has hit ₹100 crore. The startup owns the popular keto brand – Ketofy. The two-year old startup founded by Aanan Khurma, Aditya Seth and Ripunjay Chachan claims to have grown by 250% in the last one year.
The company said that almost half of its revenue (40%) is through direct to consumer selling through its website. Its products are also available on e-commerce sites like Amazon, BigBasket and others.
With the latest investment, the company now plans to expand to newer markets, invest in technology and research and development.
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