Also dubbed as "Ransomware 2.0", this type of attack goes beyond keeping a company's or an organization's data hostage.
These groups are now utilizing the increasingly valued
Australia and India logged the highest number of incidents across APAC, the company said.
"Targeted ransomware has been a problem for many Asian enterprises. Over 61 companies were breached this way in Asia alone. In some cases, the Maze ransomware gang claimed responsibility and published stolen data from the compromised companies," Vitaly Kamluk, Director of
In terms of industries, Kaspersky's data showed that organizations that were breached belonged to sectors including the light industry, including the manufacturing of clothes, shoes, furniture, consumer electronics, and home appliances; public service; media and technology, heavy industry; consulting; finance and logistics.
"Pressure tactic is a serious threat to public and private organizations. This attack plays on companies' digital reputation as it threatens to divulge data of a breached entity, compromising its security and its name at the same time," Kamluk added.
Kamluk noted that digitalization has birthed different pressure points for a company.
Earlier, enterprises' main concerns only included business continuity and, depending on the industry, government regulation.
Now, surviving in the era of the digital reputation economy means that they should also be aware of business trust -- with their partners and customers -- as well as public opinion.
A recent survey conducted by Kaspersky showed that 51 percent of users in APAC agree that a company's online reputation is essential.
Almost half also admitted that they avoid companies who were involved in a scandal or had received negative news coverage online.
To stay ahead of their enemies, organizations need to make backups, simulate attacks, and prepare an action plan for disaster recovery, Kamluk said.
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