Today, 1 EUR equals 1 USD. The shift means European companies and consumers will pay more for the goods and services they import, while European exports become immediately cheaper in international markets.
The euro has experienced a dramatic loss of value since early February when it was worth over $1.13.
The fall accelerated in recent weeks as fear spread that Russia, the EU's main energy provider, was going to completely cut off gas flows in retaliation for Western sanctions, Euro News reported.
All eyes will be on the euro to see if it ends up falling below the American dollar. The last time this happened was in November 2002, when the euro was worth $0.99.
Since then, the euro enjoyed a steady rise, reaching almost $1.60 in the summer of 2008, when the Great Recession was wreaking financial havoc across the US.
But Russia's full-scale attack against Ukraine has turned the tables around, taking a heavy toll on the EU's economy. The invasion has upended energy markets and sent gas bills soaring to all-time highs, Euro News reported.
The sudden shock has triggered record-breaking inflation across the eurozone, with an 8.6 per cent figure in June, together with a gradual slowdown in economic activity.
The combination of both factors has brought back the spectre of stagflation, a dangerous mix that depresses growth while goods remain excessively expensive for consumers and companies.
The
"Maybe on some level, parity of Euro versus US Dollar is just a number,"
"But markets are made up of human beings who happen to care about levels, which gives parity a special psychological significance, not least since we haven't seen (parity) in 20 years. This is a big deal."
SEE ALSO: