+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

You can now make money from Flipkart by recommending your favourite products

Jul 1, 2021, 18:54 IST
BCCL
    • Shopsy will enable Indians to start their own businesses without any additional investors.
    • The user will earn commissions on every order they place on the customer’s behalf.
    • Flipkart started experimenting with social commerce last year on its 2Gud platform.
Advertisement
E-commerce giant Flipkart has forayed into the rising social commerce segment with the launch of Shopsy on Thursday. The latest platform will enable Indians to start their own businesses without any additional investors, the Walmart-owned company said.

“With the ability to influence their local network and fulfill their aspirations, users of Shopsy will be able to share catalogues of a wide selection of 15 crore products offered by Flipkart sellers,” the company said in a statement. The catalogue will include products across fashion, beauty, mobiles, electronics and home among others.

Users can register on the Shopsy app using their phone numbers and start earning by sharing their handpicked catalogue with their network. The user will earn commissions on every order they place on the customer’s behalf. The commission percentage will vary depending on the category of products being ordered.

This is not the first time Flipkart has experimented with its social commerce play. Last July, the company had started experimenting with video commerce as well, with its refurbished goods platform 2Gud.

2GudSocial (social.2Gud.com), which is no longer accessible, was live for mobile phones around the same time last year. It allowed content creators to make short videos to sell certain products ranging from fashion, retail, mobile, electronics and accessories.

Advertisement

The launch of Shopsy has put Flipkart’s platform in a full circle, which not only allows sellers to sell online, but allows customers to promote their favourite product and earn through it. This is also the biggest entry into the India social commerce segment, which is currently led by six-year-old Meesho. Other big players in the market were founded only two-three years ago.

Meesho leads the segment with over $515 million in funding raised to date and is valued at $2.1 billion. It claims to have over 12 million individual entrepreneurs on the platform selling to over 45 million customers. It also claims to have over 100,000 registered suppliers in 26,000 pincodes.

It is followed by DealShare that has raised $144 million to date and claims to serve over 25,000 orders a day. CityMall, which raised $22 million last month, claims to have a network of 20,000 community leaders catering to 200,000 customers.

SEE ALSO
Swiggy COO Vivek Sunder will be exiting the company by October, CEO Sriharsha Majety may take over
Meet Bhavna Suresh ⁠— a serial entrepreneur who just raised $40 million in seed funding for her startup 10club
One year of Chinese apps ban — Indian alternatives take over TikTok
Advertisement
You are subscribed to notifications!
Looks like you've blocked notifications!
Next Article