Ola, Okinawa and Hero Electric sales crater in May after a spate of fire and other incidents

• Hero Electric, Ola and Okinawa have reported a substantial decrease in sales in May 2022.
• Hero Electric has reported the highest decrease in sales in May.
• Ather on the other hand has reported a 26% increase in sales.

Electric scooters have become extremely popular over the years in India, but the recent incidents have finally put brakes on the industry. The past few months have been disastrous for the electric scooter segment as there have been several incidents, such as scooters catching fire, quality control issues and more.

While rising petrol prices have been pushing more and more people to shift to an electric scooter, the recent incidents have had an adverse effect on sales, with Ola and Hero Electric reporting a decline of up to 50% in May.
Sale of electric scooters in May 2022

Company	April	May	Change	% change
Ola Electric	12,702	8,681	-4,021	-31.66%
Hero Electric	6,578	2,739	-3,839	-58.36%
Okinawa	11,011	8,888	-2,123	-19.28%
Ather	2,450	3,098	648	26.45%
Ampere	6,540	5,529	-1,011	-15.46%

Source: VAHAN

Hero Electric reports the biggest decline
Hero Electric reported a huge decline in sales in May. The sales of Hero Electric have come down from 6,578 units in April to 2,739 in May, a decrease of over 58% month-on-month.
Ola has lost nearly a third of its sales
Ola Electric has reported a decline of over 30% in May. The company sold 8,681 scooters in May, compared to sales of 12,702 in April. While the company has reported a huge decline, it still dominates the electric scooter segment.
Sales of Okinawa and Ampere also decline
Okinawa and Ampere have also reported a decline in May. While Okinawa has reported a decline of 19.28%, Ampere has reported a decline of 15.46% in May.
Ola and Hero’s loss is Ather’s gain
At a time when other companies have reported a decline, Ather has reported a substantial increase in sales. The sales of Ather scooters have increased from 2,450 in April to 3,098 in May, a 26.45% increase.

While there have been no incidents involving Ather so far, a fire was reported at the company’s Chennai centre. The company has claimed that the incident is “extremely rare” and is unlikely to occur again.

The government is currently investigating the cause of electric fires in the scooters and is expected to announce a new policy to ensure a better quality of batteries and scooters.

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