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Bono Is Sorry For Forcing 'Songs Of Innocence' On iTunes Customers

Oct 15, 2014, 04:20 IST

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Bono finally issued an apology to iTunes customers who were forced to download "Songs of Innocence," U2's first new album in over five years, according to a Consequence of Sound report.

The internet was deeply unhappy when the album suddenly appeared in iTunes libraries around the world, ostensibly without a way to delete it.

When the band fielded questions from its Facebook page, one commenter went off on U2 about the album release:

"Can you please never release an album on iTunes that automatically downloads to people's playlists ever again? It's really rude."

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Here's what a humbled Bono had to say:

"Oops … I'm sorry about that. I had this beautiful idea … might have gotten carried away with ourselves. Artists are prone to that thing. A drop of megalomania, a touch of generosity, a dash of self-promotion, and deep fear that these songs that we poured our life into over the last few years mightn't be heard. There's a lot of noise out there. I guess, we got a little noisy ourselves to get through it."

But that "dash of self-promotion" seems to have worked. The entire album was downloaded more than 26 million times since it debuted in September.

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