Blue Apron goes nowhere on its first day of trading
Blue Apron's first day of trading is over, and it finished pretty much where it started.
The stock traded up to $11 after debuting at $10, and ended the higher by just $0.01 at $10.01.
The company went public Thursday under the shadow of the recent Amazon-Whole Foods merger. The e-commerce giant is expected to use the grocery chain to beef up its food delivery service.
Initially, Blue Apron shares were expected to price in the $15 to $17 range, but that range was lowered to between $10 and $11 on Wednesday morning.